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Pavels Cvetkovs

FP&A director at Carlsberg Group, bringing expertise in FP&A, corporate finance, and strategic planning from companies like PwC and Ernst&Young.

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Feb 12, 2025 • 38min

The perfect formula for FP&A and Beer – Pavels Cvetkovs at Carlsberg

Pavels Cvetkovs, FP&A director at Carlsberg Group and veteran of PwC and Ernst & Young, shares insights into the financial dynamics of the beer industry. He discusses how his time in the Big Four armed him with crucial skills for FP&A. Innovation and sustainability at Carlsberg are vital topics, along with the importance of collaboration across departments. Cvetkovs highlights the unique shareholder structure and the challenges of budgeting in a competitive environment. He emphasizes the value of financial modeling and proactive business partnering.