Pavel Krustev

Pavel Krustev, a New York dentist, shares insights on combining effective marketing with dental practices. He unveils four steps to create a marketing funnel that attracts new patients without relying on PPOs. The discussion covers ranking higher on SEO, leveraging Google reviews for trust-building, and training teams to turn inquiries into appointments. Additionally, Krustev highlights the glide path technique in endodontics, linking procedure success with patient communication and tailored marketing strategies.