Paul Shapiro

Paul Shapiro, co-founder and CEO of The Better Meat Co., is a prominent animal rights activist and author. In a captivating discussion, he reveals how his passion for animal advocacy inspired his innovative approach to meat production through fermentation. Shapiro shares insights on the ethical implications of meat consumption and the urgent need for sustainable alternatives. He also offers valuable advice on navigating the challenges of entrepreneurship and fundraising, emphasizing the importance of purpose in driving meaningful change in the food industry.