Paul Kobylanski, a trailblazer in citizen developer programs at Shell, shares insights on empowering over 4,000 citizen developers to drive innovation. He discusses the shift to low-code technology and the critical role of leadership, training, and community. The conversation dives into the challenges of terms like 'citizen developers' and the balance between professional identity and efficiency. Additionally, Paul emphasizes the importance of IT governance, collaboration, and how Shell measures the value and success of its transformative program.