Patrick Wixted

Patrick Wixted, Managing Director of Ketchum Sports, joins to preview the highly anticipated 2025 Sports PR Summit. He discusses innovative PR strategies, emphasizing the importance of building relationships in sports communications. Expect fascinating insights on public relations trends and powerful storytelling in women's sports, particularly with Angel City FC's rising influence. The conversation also highlights networking opportunities and the significance of effective communication in a rapidly evolving landscape. Plus, a surprising trade in Major League Baseball adds an unexpected twist!