In this insightful discussion, Pat Gibbons, SVP at Walker, and Megan Burns, a renowned customer experience expert and author, tackle the art of changing minds in the CX realm. They emphasize the necessity of blending data with compelling storytelling to effectively advocate for customer-centric strategies. The duo shares techniques on understanding audience dynamics, prioritizing key takeaways in presentations, and engaging stakeholders. Listeners will gain valuable insights into mastering persuasion and enhancing their communication prowess.