Oriana Leckert

Oriana Leckert, the head of publishing at Kickstarter and an accomplished author, provides an insightful look into crowdfunding for authors. She discusses various types of Kickstarter campaigns and highlights unique rewards that authors can offer to backers. Oriana reveals common mistakes that lead to failed campaigns and the importance of a pre-launch page. She also emphasizes the need for a visually appealing project page to attract potential funders, ensuring that authors can effectively bring their creative visions to life.