Olivier Lemarié
VP of Growth at Photoroom. Joined Photoroom in 2020 as the company’s second employee and helped it scale to >$50M in ARR in less than 3 years.
Best podcasts with Olivier Lemarié
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17 snips
Jun 26, 2025 • 57min
How One AI Feature Supercharged Photoroom’s Growth
Olivier Lemarié, VP of Growth at Photoroom, has played a pivotal role in scaling the photo editing app since its inception. In this discussion, he reveals how an AI feature transformed their background removal tool, leading to explosive growth. The conversation delves into Photoroom’s strategic evolution and how viral user excitement drove organic growth. Olivier highlights successful subscription strategies and the innovative advertising techniques that enabled expansion into international markets, showcasing the profound impact of AI in enhancing user experience.
Mar 1, 2023 • 26min
PhotoRoom - How to grow a subscription app business and its user base globally by Olivier Lemarié
Olivier Lemarié, an expert in growing subscription app businesses globally, shares insights on scaling PhotoRoom across markets, leveraging TikTok for user acquisition, and the importance of experimentation and community-building. They discuss the challenges of user retention, balancing free features and monetization, and the significance of influencer marketing and international expansion. Olivier also emphasizes giving team members ownership, understanding different markets, and the NorthStar metric for growth.
