Join Erin Allen, VP of Insurance Strategy and Distribution at Franklin Madison, and Norm Brown, Senior Director of Client and Customer Experience, as they dive into the evolving role of insurance in financial institutions. They explore how offering tailored insurance products can deepen customer loyalty, especially in uncertain times. The duo discusses simplifying insurance for younger demographics, leveraging data to enhance customer engagement, and turning financial anxiety into opportunities for deeper relationships. It's a must-listen for those looking to foster loyalty in their customer base!