Lee Crowson, a U.S. Navy veteran and team dynamics expert, joins Rich Cruz, organizational culture specialist, Nic Kruger, scaling authority, and Christine Mikhail, business culture advocate. They dive into the intricate dance of maintaining company culture while scaling, tackling challenges like trust erosion and group dynamics. Highlights include the role of rituals in franchises, the need for clear values, and the human aspect of cultural shifts. They emphasize storytelling and mindful hiring as keys to preserving a healthy workplace amid growth.
