Neal O'Grady

Neal O'Grady, Co-Founder of Demand Curve and Bell Curve, shares tips on scaling your personal brand using platforms like LinkedIn and Twitter. Learn about the secrets of the LinkedIn vs. Twitter algorithm and why having a high follower count is valuable. They discuss the importance of personal branding, effective cross-channel customer engagement, and compare different social media platforms for networking and personal branding. They also explore the evolution of incentivization in marketing and the challenge of justifying decisions and evaluating data.