Nate Matos

Nate Matos, a body architect at Anatomy in South Beach, combines athletic training with aesthetic goals for his clients. He shares his journey from studying exercise science to launching his business, NDM Operations, and even discusses his side hustle renting cars on Turo. Nate amusingly recounts his early coaching nerves, emphasizing the importance of confidence and effective client retention strategies. He also highlights the necessity of ongoing education in the ever-evolving fitness industry and how trainers must adapt to challenges like economic shifts and social media influence.