Nate Burkitt

Nate Burkitt, a deck builder from East Tennessee aiming to scale his business, joins the conversation. They delve into overcoming fears associated with high-ticket pricing and the essence of systems over talent in scaling businesses. The dialogue uncovers the value of recording sales calls for strategy improvement, and emphasizes the importance of balancing short-term comfort with long-term growth for sustainable success. Nate's insights illuminate the journey of optimizing sales processes and attracting high-end clients in a competitive market.