
Morgane Palomares
VP of Marketing at Vercel
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Feb 20, 2024 • 34min
SaaStr 725: Mastering High-Volume, Low-CAC Marketing: Strategies from Gorgias, Vercel, and Hypergrowth Partners
Guests from Gorgias, Vercel, and HyperGrowth Partners talk about high-volume, low-CAC marketing strategies. They discuss automated outbound tactics, product-led growth, and community engagement. The focus is on innovative demand gen strategies and using a modern tech stack to scale B2B growth effectively.