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Monique Olan
Founder & Fractional CMO at PivotalPitch
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Feb 20, 2024 • 14min
When Numbers Fail to Convince: Why Storytelling Skills are a Must in B2B!
Explore the importance of storytelling skills in B2B marketing, resonating with executives beyond just numbers. Learn about the role of storytelling in data analytics, revenue-driven marketing leadership, quantifying marketing outcomes, and sales and marketing alignment for sustainable growth.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode