Mitch Long

Mitch Long, also known as OG Pickle, is a professional streamer and Twitch Partner who has made waves in influencer branding and merchandising, notably with Logan Paul’s Maverick brand. In this discussion, Mitch shares his journey from gamer to Twitch success, the risks and rewards of building personal brands, and how networking has been key to his achievements. He emphasizes the importance of passion over pricey equipment for aspiring streamers while highlighting the evolving landscape of influencer marketing as creators look to engage and connect authentically with their audiences.