Miranda Atkins

Performance Marketing Manager at 365 Holdings, overseeing paid ads channels and strategies for e-commerce brands. Experienced in creative development and data-driven marketing.

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Aug 6, 2025 • 41min

S13 E5: Why You Should Diversify Your Channels (with Miranda A., Performance Marketing Manager at 365 Holdings)

Miranda Atkins, the Performance Marketing Manager at 365 Holdings, has a knack for turning small ad budgets into massive sales. She shares how diversifying from traditional platforms like Meta to reach audiences on Pinterest and AppLovin resulted in impressive holiday sales. Miranda offers insights on how to creatively adapt ads across channels and why relying on a single platform can be risky. She also discusses the role of AI in advertising and how smaller brands can leverage smart strategies without overspending.

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