George and Mike Heaton, co-founders of the renowned streetwear brand Represent, share their inspiring journey from Horwich to Hollywood. They discuss the challenges of originality in a saturated market while balancing their roles as brothers and business partners. Their commitment to sustainability reflects a shift from material success to meaningful experiences. The brothers candidly explore the importance of mental health, teamwork, and authenticity in fashion, highlighting how family values shape their entrepreneurial aspirations.