Mikael Yan

Mikael Yan, Co-founder and CEO of ManyChat, shares his journey from e-commerce to building a leading messaging platform. He discusses the shift towards B2B and the significance of understanding customer needs for sustainable success. Yan highlights the importance of mindset in entrepreneurship and recalls his transformative move from Moscow to Silicon Valley. He emphasizes the future of messenger marketing, including the integration of SMS and email, and explores how businesses can enhance customer engagement through innovative messaging solutions.