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Michelin Guide
A tire company expanding into travel guides
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Oct 9, 2023 • 22min
🛞 “Restaurants sell Tires” — Michelin’s Guide’s wild history. Meta’s AI celebs. ExxonMobil’s OPEC-killer.
Michelin Guide expands to hotels, Meta launches AI celebrity chatbots, and ExxonMobil plans major acquisition. Michelin's guide history, from tires to charging for the guide. Connection between Michelin guide and tire sales, and ExxonMobil's potential impact on the oil industry. ExxonMobil's claims of net zero while focusing on oil drilling. Michelin guide boosts restaurant sales, corrections, birthday shoutouts, and promotions.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode