Merrick Furst
Distinguished Professor and the Director of the Center for Deliberate Innovation (CDI) at Georgia Tech
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Dec 18, 2023 • 40min
468: Discovering the heart of innovation Part I – with Merrick Furst, PhD
Dr. Merrick Furst, the Director of the Center for Deliberate Innovation at Georgia Tech, discusses the heart of innovation. Topics include diversity of authors, challenges in collaboration, startup and larger organization innovation, accidental vs deliberate innovation, discovering authentic demands, and understanding the customer's perspective.
