Get the app
Meghan Barr
VP of Brand, Content & Comms at ZoomInfo with a journalism background (Associated Press, Boston Globe) who led the development of ZoomInfo’s CEO and executive LinkedIn strategy and broader brand content initiatives.
Best podcasts with Meghan Barr
Ranked by the Snipd community
Sep 10, 2025
• 57min
How this VP of Comms Built ZoomInfo’s $1.2B CEO Brand on LinkedIn
chevron_right
Meghan Barr, VP of Brand, Content & Comms at ZoomInfo, brings her journalism expertise to the tech world, transforming CEO Henry Schuck's LinkedIn presence into a powerful storytelling platform. She discusses the shift from traditional media to prioritizing LinkedIn for executive communication and the importance of blending personal storytelling with business messages. Meghan reveals their strategy for scaling content production, managing risk in bold campaigns, and engaging other executives, all while maintaining authentic connections with their audience.
The AI-powered Podcast Player
Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
Get the app