Maya Handa

In this engaging discussion, Maya Handa, an experienced political organizer, and Andrew Epstein, a creative director, join forces to unravel the successful campaign strategies behind Zohran Mamdani's bid for office. They dive into how they combined powerful online content with grassroots mobilization to engage voters in new ways. Hear about their innovative video strategies, the importance of listening to communities, and how they fostered in-person connections that energized supporters. Their insights on authenticity and scalability could reshape future campaigns!