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Maurizio Leo

Software engineer and author of the New York Times best-selling cookbook "The Perfect Loaf." Shares his experience building a successful baking blog and navigating unexpected growth.

Best podcasts with Maurizio Leo

Ranked by the Snipd community
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10 snips
Mar 7, 2023 • 54min

#140: Maurizio Leo – the sourdough bread blogger who became an overnight success

Maurizio Leo, a software engineer turned sourdough bread expert, shares his journey from obscurity to becoming a bestselling cookbook author. He reveals the importance of patience and community engagement in building a baking blog. Listeners will learn about his strategies for managing unexpected traffic and monetizing his passion. Maurizio also discusses the challenges and joys of creating quality content, balancing time, and navigating the publishing process. His insights into email marketing versus social media are particularly eye-opening!