Matti Wilks

Jo Brand, a sharp-witted comedian and writer, joins psychologist Matti Wilks, who specializes in morality, to explore the depths of altruism. They tackle fascinating questions like why humans choose to help others and the biological roots of altruism. The conversation dives into how personal relationships dictate generosity, and surprising insights reveal how children perceive kindness. With humor and expert analysis, the duo discusses the intricate balance between self-interest and altruism, alongside a look at gender influences in charitable behavior.

Matti Wilks, a psychology lecturer at the University of Edinburgh, and Daniel Rosenfeld, a postdoctoral scholar at UCLA, delve into the psychology behind dietary choices, particularly regarding lab-grown meat. They explore how moral values, disgust, and societal perceptions influence consumer acceptance. The discussion touches on the potential environmental benefits of cultured meat, ethical dilemmas in traditional meat production, and surprising gender dynamics in meat consumption preferences. Their insights reveal the complex interplay between personal beliefs and food choices.