Matthew Carnevale
Head of Community at Exit Five and former B2B marketer who built and runs Exit Five's private marketing community, focused on onboarding, matchmaking, and community productization.
Top 3 podcasts with Matthew Carnevale
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17 snips
Mar 31, 2025 • 1h 2min
Inside Exit Five: How We Doubled Community Growth in Under a Year (with Matt Carnevale)
Matt Carnevale, Head of Community at Exit Five, shares how they doubled community membership and boosted engagement in less than a year. He emphasizes treating the community like a product, which is pivotal for growth. Key strategies include leveraging audience feedback, effective onboarding, and implementing 'tripwires' to enhance engagement. There’s a strong focus on converting LinkedIn followers into active members and continuously refining offerings based on member insights. This approach is a game changer for B2B communities!
Jan 12, 2026 • 1h 6min
How to Build a Community People Trust with Matt Carnevale
Matt Carnevale, Head of Community at Exit Five, shares insights from his journey in community building. He discusses how defining 'community' accurately impacts engagement. The importance of trust is emphasized, along with the challenges faced by B2B communities. Matt advocates for treating communities as products rather than just marketing channels. He also highlights the significance of curation and maintaining quality interactions, arguing that genuine connections keep members engaged beyond content.
Jan 23, 2025 • 37min
#213: Community | B2B Community Growth Strategies with Matthew Carnevale on the Direct Podcast
Matthew Carnevale, Head of Community at Exit Five, shares his expertise in scaling B2B communities. He reveals how to engage members and create value-driven programming, leading to over 5,000 community members. Matthew discusses the shift to a gated community format and the balance between in-person events and digital interactions. He offers insights on seeding communities with experts, measuring engagement, and balancing immediate wins with long-term growth strategies. Perfect for anyone looking to build a thriving B2B community!
