Matt Whitteker

Matt Whitteker, a serial entrepreneur known for founding NoNotes, Assent Compliance, and Millions, shares his journey in generating innovative business ideas. He discusses the transition from original concepts to successful adaptations, like leveraging Facebook ads for student engagement. Whitteker emphasizes the importance of identifying real-world problems to achieve product-market fit and details his evolution from VP at Ascent to launching Millions, targeting e-commerce challenges in sports through video technology. His insights inspire aspiring entrepreneurs to embrace their unique experiences.