
Matt Sattel
SVP of Global Buyer Development at OpenX, a leading global supply side platform.
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Oct 22, 2023 • 35min
S4 E1 - Matt Sattel - SSPs
Wayne is joined by Matt Sattel, SVP of Global Buyer Development at OpenX, as they discuss the evolving role of SSPs in the advertising industry, the impact of MFA and the importance of SPO and clean supply for buyers, the evolution and future of the OpenX Change model, and the importance of informed decisions and collaborative relationships in programmatic advertising.