Matt Lassen

Matt Lassen, a Regional Manager at Safe Haven ADT, shares his journey from sports to B2B sales and the invaluable skills he gained along the way. He discusses the rewarding transition from a sales role to leadership, emphasizing the significance of interpersonal communication in sales management. The conversation also dives into cultivating talent and the role of effective coaching, drawing parallels between sales and sports. Furthermore, Matt highlights the importance of recognizing individual strengths in diverse teams while fostering a culture of collaboration.