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Matt Kohli
Founder of Fortitude Marketing, a marketing agency specializing in industrial clients. Returning guest on Search With Candour, sharing his journey from freelancing to agency ownership.
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Apr 21, 2025
• 1h 3min
How to Start Your Own Marketing Agency | Search with Candour featuring Matt Kohli
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Matt Kohli, founder of Fortitude Marketing, shares his inspiring journey from freelancer to agency owner. He discusses the trials of transitioning roles, the need for a trustworthy team, and the intricacies of client management. Kohli emphasizes the value of niching down while offering multi-channel services. He also highlights the importance of continuous learning in the fast-paced world of SEO and how tools like SparkToro can enhance audience insights. Throughout, he advocates for collaboration over competition within the marketing community.
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