Marybeth Alexander, the founder and Chief Executive Owl of KnowledgeOwl, shares her journey of transforming a simple help desk tool into a thriving knowledge base software company. She emphasizes the pivotal role of customer happiness in driving growth and success. Marybeth discusses the importance of intentional product development, balancing enterprise needs with brand personality, and how exceptional customer service can redefine sales perceptions. Tune in to discover her insights on creating a sustainable business rooted in ethical practices and customer satisfaction.

Marybeth Alexander, Chief Executive Owl at KnowledgeOwl, shares knowledgebase tips beyond customer service: KB for marketing, sales, and internal docs. Discusses AI in knowledge management, simple pricing for growth, and B-corp sustainability practices.