
Mary Grant
Successful fashion entrepreneur looking to transition into coaching
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Apr 4, 2024 • 28min
S23EP03: Psychographics vs Demographics
Guests Mary Grant and David Watson discuss transitioning into coaching and making a bigger impact. They explore the significance of understanding client psychographics, not just demographics, to create meaningful coaching relationships based on shared values. The conversation emphasizes the importance of personal connections, effective communication through personalized videos, and filtering client calls for quality interactions.