Martin Lindstrom

Martin Lindstrom, a renowned brand expert and one of TIME's most influential people, shares insights on navigating today's chaotic world. He emphasizes the importance of recognizing opportunities in disruption and harnessing empathy to enhance relationships. Lindstrom advocates for defining your personal brand and taking small steps towards self-improvement. He also stresses the significance of reconnecting with our senses and the dangers of losing purpose in a tech-driven society. Ultimately, he offers a call to cultivate common sense and meaningful engagement.

Listen to Martin Lindstrom discuss the importance of common sense and empathy in business and branding, sharing insights on creativity, reducing passenger anxiety in air travel, promoting open-mindedness on social media, embracing inner child for creativity, and optimizing productivity through 'water moments'.

Martin Lindstrom, founder of Lindstrom Company and author of "The Ministry of Common Sense," dives into the detrimental effects of bureaucracy on organizations. He emphasizes how outdated practices hinder productivity and employee engagement. Lindstrom advocates for empowering teams to implement common sense solutions, breaking down silos, and valuing grassroots ideas. Through real-world examples, he illustrates how empathy and initiative can drive meaningful change, especially in challenging times like the pandemic. A must-listen for anyone seeking to enhance workplace efficiency!