
Markus Zirn
Chief Strategy Officer and part of the founding executive team at Workato. He hosts the podcast and interviews top innovators in AI automation and integration.
Best podcasts with Markus Zirn
Ranked by the Snipd community

Apr 24, 2024 • 40min
Data-Driven Operations: Composition, Orchestration, and Account-Based Marketing
Hillary Carpio, an Account Based Marketing expert and author of 'Busting Silos', teams up with data-driven operations specialist Markus Zirn. They discuss innovative ABM strategies that dissolve silos and foster collaboration. Hillary reveals how Snowflake's unique tech stack, Snow House, enhances targeted client engagement. The duo dives into data activation, emphasizing its critical role in marketing success. They also explore the empowering fusion of AI and automation in transforming customer engagement and driving efficient marketing operations.

Jun 20, 2024 • 52min
Supercharging Collaboration While Ensuring Data Integrity
Markus Zirn, a leader focused on collaborative strategies for global data integrity, joins Tembi Holmes, a tech-savvy leader at Arup with a rich background in financial services. They dive into the importance of data integrity for sustainable solutions and the challenges of managing extensive data ecosystems. Tembi shares her passion for data and the necessity of hands-on experience. The duo also discusses how generative AI can enhance productivity in engineering, emphasizing the need for standardizing processes across global teams.