Mark Tatum, the NBA's Deputy Commissioner, shares insights on global strategies focusing on India and China. Christine Dorfler, CFO of the NFL, discusses expanding international games and developing a global talent base. Paul Caine, President of On Location, talks about enhancing fan experiences through partnerships. The trio explores the unique challenges of cultural differences and logistics in global sports. They also highlight grassroots programs and digital strategies to engage new audiences, paving the way for U.S. leagues in emerging markets.
