Mark Chapman

In this episode, Mark Chapman, President of The I Do Society and a wedding industry expert, shares insights on whether to DIY your advertising or hire a pro. He discusses the crucial balance between time and money, illustrating how to recognize when a task is too complex to tackle alone. Mark emphasizes the importance of embracing failure as a learning opportunity, explains the value of DIY Advertising Kits, and highlights how mastering advertising skills can enhance overall marketing strategies.