Mark Bonchek
Founder and CEO (Chief Epiphany Officer) of Shift Thinking.
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Aug 31, 2023 • 31min
Using Mental Models to Drive Transformation with Mark Bonchek
Mark Bonchek, Founder and CEO of Shift Thinking, discusses the power of mental models and how they shape our thinking. They explore 'jobs to be done' and the importance of shared purpose in driving growth. They also discuss the challenge of incorporating purpose into business strategies and the shift from hierarchical to network models.
