Marissa Grover

Marissa Grover, a seasoned short-term rental co-host and systems coach, shares her expertise in optimizing real estate operations. She highlights the necessity of robust business systems and the impact of key performance indicators (KPIs) on financial tracking. Marissa discusses the importance of 'messy action' in system implementation and the role of monthly profit-and-loss statements in decision-making. She also emphasizes defining your business values and starting small with standard operating procedures to prevent overwhelm and scale effectively.