Marianna Hewitt

Marianna Hewitt, a social media pioneer and co-founder of the Summer Fridays skincare brand, shares insights on the importance of crafting a personalized morning routine for success. She highlights the dangers of creator burnout and the need to prioritize mental well-being over social media metrics. Their conversation also touches on the value of authentic relationships and navigating the challenges of entrepreneurship, encouraging listeners to focus on genuine engagement and self-care in an often demanding industry.

In this podcast, Marianna Hewitt shares her journey from influencer to co-founder of Summer Fridays skincare brand, discussing content creation evolution, platform selection, and successful brand building tips. She reveals insights on strategic brand growth, navigating the influencer industry, securing deals with Sephora, and the impact of influence on well-being.

Marianna Hewitt, co-founder of Summer Fridays, talks about her journey as an influencer, the success of their cult jetlag mask, strategies for going viral on social media, and the rise of short videos and TikTok. She discusses launching Summer Fridays with Sephora, their collaborations and offline community building efforts. Marianna emphasizes the importance of video content in attracting and converting consumers in the beauty industry.