Maureen Kelly, Founder and CEO of Tarte Cosmetics, shares her innovative insights alongside Marcel Yeager, Founder of Career Valet. They dive into the secrets of marketing strategies for emerging brands, such as sweat-wicking underwear and chemical-free hair care. Topics include personalized marketing, leveraging social media trends, and the importance of authentic storytelling. Kelly and Yeager also discuss entrepreneurial challenges, empowering career trajectories, and how to engage audiences through innovative techniques.
