Maggie Stafford

Vice President of People Insights at Hagerty, focusing on the relationship between Hagerty and its members, employees, and the broader car enthusiast community.

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Mar 21, 2025 • 17min

3215: How Hagerty is Preserving Car Culture with Tech and Community

Maggie Stafford, Vice President of People Insights at Hagerty, shares insights on preserving car culture while embracing technology. She discusses Hagerty's transformative $20 million investment in tech, enhancing customer engagement in a traditionally low-tech industry. Maggie highlights the unique company culture where employees actively participate in car experiences, fostering loyalty. Community is central to Hagerty, with over 850,000 members connecting through grassroots events. The conversation touches on the future of car culture amidst automation and electrification.