
Luke Boase
Founder of Lucky Saint, the world's first alcohol-free only brand.
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Aug 30, 2023 • 1h 3min
How Lucky Saint created the non-alcoholic beer category - Luke Boase, Founder
Luke Boase, Founder of Lucky Saint, the world's first alcohol-free only brand, shares his journey of creating a brand in the non-alcoholic beer category. Topics discussed include finding a brewing partner, raising money from investors, almost losing the business during COVID, and the challenges of making non-alcoholic beer appealing to consumers.