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Lucas Wollschlager
Founder of Veritas Copy and former Evernester specializing in copywriting and content strategy, advising property managers on LinkedIn, content funnels, and lead generation.
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Nov 10, 2025
• 40min
Episode 169: How to Turn LinkedIn Into a Lead Machine for Your PM Business | Lucas Wollschlager
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Lucas Wollschlager, founder of Veritas Copy and former Evernester, dives into the secrets of leveraging LinkedIn for lead generation. He explains how property managers can build a powerful content strategy without becoming influencers. Discover the importance of authentic messaging over shallow, SEO-driven content, and learn how consistent engagement on LinkedIn can transform your marketing efforts. Lucas also outlines practical tips for outreach, avoiding common mistakes, and using partnerships to boost client acquisition.
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