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Lorraine Tuhill
Global Chief Marketing Officer at Google since 2009. Oversees Google's shift from a product-focused company to an iconic global brand.
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23 snips
Apr 9, 2025
• 45min
Don't be evil
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Lorraine Tuhill, the Global Chief Marketing Officer at Google, and AI strategy consultant Nilesh Ashra dive into the evolving landscape of marketing in this engaging conversation. They explore the challenges of promoting AI tools while keeping genuine human connections intact. Lorraine highlights the shift towards emotional storytelling in advertising, while Nilesh discusses how AI can enhance marketing efficiency and brand compliance. Together, they stress the importance of balancing technology with creativity, urging brands to embrace relatable and innovative messaging in the AI era.
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