Lloyd Cotler, founder of Banter Messaging, specializes in SMS strategies for political campaigns, while Christian Paz is a Vox senior politics reporter focused on election polling. They dive into the overwhelming number of fundraising texts voters receive, dissecting their bizarre language and manipulative tactics. The duo reveals how text messaging is taking over political communication, the potential scams involved, and the challenges in managing unwanted messages. They also shed light on polling accuracy and its significant role in shaping public opinion during elections.
