
Liz Pearce
A seasoned professional in the startup world, driven by a passion for entrepreneurship, with a background in marketing and experience in various roles within startups.
Best podcasts with Liz Pearce
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Jul 18, 2023 • 33min
How a Customer Value Focus Made GoDaddy a SaaS Powerhouse
GoDaddy's VP of Marketing shares how the company's success lies in customer value. They focus on understanding customer behavior, segmentation, and personalized recommendations. By scoring customer value early, progressive onboarding, and experimentation, they drive significant growth.