Lisa Cohen Gevelber, the Vice President of Grow with Google, shares how AI can transform small businesses and startups. She emphasizes the importance of generative AI in leveling the playing field against larger firms. Lisa discusses AI clinics and resources to help businesses thrive, including the Google AI Essentials course. Practical strategies are offered for using AI tools efficiently. Notably, the conversation explores how startups are tackling societal challenges, showcasing success stories in agriculture and education.