In this insightful discussion, Libby Gill, an executive coach and bestselling author, shares her transformative journey from corporate communications to authorship. She details how writing can elevate a business's credibility and lead generation. Libby breaks down the differences between self-publishing and traditional routes, offering practical tips for aspiring authors. She emphasizes the importance of clear purpose, effective editing, and developing a unique voice to stand out in a crowded market. Her advice is a masterclass for anyone looking to leverage writing for business growth.
