Lestraundra Alfred
HubSpot creator, co-host of the Balanced Black Girl podcast, and marketing pro who wrote a blog post about the most successful marketing campaigns of 2023.
Best podcasts with Lestraundra Alfred
Ranked by the Snipd community
Jan 4, 2024 • 27min
4 Marketing Lessons From 2023’s Best Ad Campaigns
Lestraundra Alfred, a marketing expert and co-host of the Balanced Black Girl podcast, joins the discussion to dissect the standout ad campaigns of 2023. She reveals the secrets behind Snoop Dogg's smokeless fireside buzz and Nicki Minaj's innovative fan engagement. The conversation also sheds light on Walmart's nostalgic Black Friday approach using 'Mean Girls' humor, showcasing a strategic shift in branding. Join them as they explore creativity, cultural relevance, and the real impact of effective marketing.
