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Lauren Weinstein
Lecturer at Stanford Graduate School of Business, known for her TEDx talk "Don't Believe Everything You Think". Expert in strategic communication.
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Feb 11, 2020
• 14min
3. When Knowing Too Much Can Hurt Your Communication: How to Make Complex Ideas Accessible
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In this engaging discussion, Lauren Weinstein, a Stanford lecturer and TEDx speaker, highlights the challenges of conveying complex ideas to non-experts. She explains the 'curse of knowledge' that often leads to jargon-filled communications. Lauren shares techniques for audience-focused messaging, using examples like the iPod launch to illustrate clarity. The power of storytelling and analogies is emphasized for creating emotional connections, while 'chunking' information into digestible parts ensures better understanding and retention.
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